INFLUENCE OF STRATEGIC MANAGEMENT PRACTICES ON PERFORMANCE OF CATHOLIC PARISHES IN KENYA
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Date
2022-09-27
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Tangaza University College
Abstract
Measuring organizational performance has been a major preoccupation of many
organizations in the modern times. Traditional indicators of performance have been largely
financial such as profitability and return on investment. However, with the help of Balanced
Scorecard model, organizations both profit and not-for-profit, are adopting performance
measurement techniques that go beyond financial performance to cover non-financial
indicators of performance. The objective of this study was to establish the influence of
strategic management practices on the performance of Catholic parishes in Kenya. This study
was anchored on Resource Based View theory, Dynamic Capabilities theory, and the
Balanced Scorecard model. Independent variables of the study were; strategy formulation, implementation, and evaluation, while performance of Parishes was the dependent variable of
the study. The research employed mixed methods approach using convergent design. Quantitative data was collected by use of survey questionnaire, while qualitative data was
collected through interviews. Target population was 90 members of parish council and nine
parish priests from nine parishes found to be applying strategic management practices at the
time of this study. Internal consistency technique using Cronbach Alpha method was used to
test reliability while content validity technique was applied to test the validity of the research
tool. In analyzing and interpreting the quantitative data, inferential and descriptive statistics
techniques were employed. Thematic analysis was used to analyze qualitative data. Study
findings revealed a positive correlation between strategy formulation, implementation, evaluation and performance of parishes. The parish priests who were interviewed reported
that strategy enabled the parishes to have a sense of direction and helps in promoting the
collaborative ministry between the priests and the lay Christians. Strategy also helps in
managing transition in case the parish priest is transferred thus enabling completion of on- going projects in the parishes. The study concluded that strategy formulation and strategy
implementation play an important role in enhancing performance of Catholic parishes in
Kenya. The study restricted itself to Catholic parishes and therefore, further research on
influence of strategic management practices on performance of other churches is
recommended
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INFLUENCE OF STRATEGIC MANAGEMENT PRACTICES ON PERFORMANCE OF CATHOLIC PARISHES IN KENYA