Bachelor of Social Communication

Permanent URI for this collectionhttp://192.168.4.170:4000/handle/20.500.12342/368

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    Negative Effects of Rap Music on the Youth
    (Tangaza College, 2009) Macharia, Charlene Njeri
    This final project (essay) is intended to create awareness on the effects rap music has on the youth. Most of the youth nowadays listen to rap music and I want them to see how this is affecting their lives and how they relate to the world around them. Rap music has very many negative effects. I will look at both rap music and rap musicians trying to compare their private lives and what they sing about and see if there is a similarity. This essay investigates the negative effects and how they affect the youth. I want to find out if the youth know of these effects and what can be done to try curb them. The first part of the research was conducted in Ngumo, which is a middle-class estate in Nairobi and focused on the youth living there of both genders between the ages of 16 and 28. The second part of the research was done randomly because it was intended to find out the reaction of the youth to a radio program focusing on rap. This program is for the youth and by the youth. It will focus on rap music and rap musicians. The program will have guests who have authority on rap music and who can give advice to the youth on how to ensure rap does not affect their lives negatively. This program will be aired in the radio station that the youth like the most and this will be determined through research.
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    Radio, a Medium for Fostering Positive Values Among Youth Negatively Influenced by Rock Music (A Case Study at Park 2 Estate in Langata Area)
    (Tangaza University College, 2011-08) Mengo, Charles
    This study is Focused on the effects rock and roll music on the project title "Radio as a medium for fostering positive values among the youth negatively influenced by Rock and Roll music that has emerged as one of the popular genres embraced by most youth. We investigated why the majority of the African youth are aping western culture through the adoption of culture behaviors disseminated through the Western Rock genre of music. Instead of countering this culture, it should be used to the advantage of the youth. The first chapter is a scholarly view of the negative effects of Rock and Roll music, its history and development, the reasons foi its popularity and its negative effects. The second chapter contains the research findings on the use and influence of rock in Langata area. The third chapter is an assessment of the findings in the light of uses and gratification theory and proposed recommendations on how radio can be used as the agent for social learning. We have finally come with our implementation strategies for the recommendations.