Promoting Healthy Sexual Behaviors Among The Youth Using Television Talk Shows (Ages 19-24)

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Date

2010

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Institute of Social Communication

Abstract

This research has been designed to investigate on how the media could be used to promote responsible sexual behaviors among the youth using the media, a topic that is rarely discussed in the media. With the main objectives being to examine the relationship between the media and young peoples sexual behaviors, and examine the role of the media in shaping healthy sexual behaviors among the youth, the researcher developed a communication strategy that would be used to promote responsibly sexuality among the youth using the media. At the inaugural meeting of the advisory council of African Regional Sexuality Resource Center in June 2003 in Nigeria, among the key issues identified for Kenyan sub region was addressing sexuality in 'silenced areas' and especially the youths access to information about their sexuality. The proposed project is more likely to attract a wide audience as it will be an educational base for the youth bearing in mind that the youth constitute a large population

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Keywords

Youth, Sexuality, Media, Sexual behaviour

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